Oh. My. God. For those of you blessed with Zara in your country, you cannot imagine the sorrow we women-folk of Australia feel on each shopping occasion when we recall the joys of Zara - great quality, better prices, perfectly on trend without being fashion-tragic - and compare it to the offerings at home. Don't get me wrong, Cue, Sportsgirl, Saba, Jigsaw and its ilk are great but jeepers they're expensive! It will be interesting to see how the transfer price translates into AUD, but some extra competition will be most welcome.
PS: Men should also be excited by this development. Zara does great menswear.
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